TV Commercials - Brighton & Hove Buses
TV Ads for 2 brands in 1 Shoot
The brief
2 buses, 3 locations, 7 bus drivers, 10 extras, a moving set and a single day to film. No small feat but our team knew exactly how to pull it off.
We made 2 TV spots, aimed at recruiting new drivers for both Brighton & Hove Buses and Metrobus.
In just 30 seconds, these ads give a glimpse of how rewarding the job can be, with key insights baked into a rhyming poem delivered by a cast of real bus drivers. We did the strategy, the creative, managed all production and post in-house, worked with the media team and handled the delightful ClearCast process to get our ads out in less than a fortnight. The ran across Sky AdSmart and VOD, and also YouTube advertising.
Ding ding!
Services
- Format Development,
- TVC,
- Production,
- Clearance,
- Post Production,
- Delivery to channel
Deliverables
- 2 x TVCs
- Social Cutdowns
“The films performed extremely well. We’ve a big influx of applications which definitely falls in line with the activation of this campaign. The training school is currently full – which is great news for us.”
Michael Hammond, Marketing Manager, Brighton & Hove Buses and Metrobus
Send Us Your Brief
Need creative that can cut through, entertain and deliver results? You came to the right den. Contact us for a chat or send in your brief.
