Baileys
Turning Legacy campaign footage into a successful AFP.
The brief
The Women's Prize for Fiction is right up our street and it was an honour to deliver a five-episode TV series for Sky Arts to promote Baileys' sponsorship of the awards. Each episode featured two famous women discussing their most loved books and the influence they have had over them. Edith Bowman, Jennifer Saunders, and Caitlin Moran were among the women appearing in the series. When the brief landed on our desk the original plan was to make the project an online documentary series, but we helped develop the idea and transfer it to TV, fostering a wonderful relationship between Baileys and Sky Arts.
Services
- Format Development,
- Delivery to channel,
- Strategy,
- Media Planning
Deliverables
- 3 x 20 minute TV episodes
Get in touch
If you're interested in working with us, get in touch. We're always on hand and happy to help.