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Screenshot 2024 10 07 at 12 37 33

How Meta Movie Gen will change UGC forever

This weekend Meta announced their AI powered video generator. A few months after Open AI announced Sora. Neither are available to the public yet, but as soon as they do, the world of brand content will be on the cusp of another transformation.

Campaign

Mediacat Vouchercodes

MediaCat

On 6 June, the UK savings site VoucherCodes returned to TV screens with its first TV ad since 2012. Titled ‘The Whisperer’ and produced by Be The Fox

Campaign

Marketing Beat Vouchercodes

Marketing Beat

Savings site VoucherCodes.co.uk is set to return to television for the first time in 12 years, with playful new character The Whisperer at the helm.

Campaign

Marketing Beat Bulldog

Marketing Beat

Bulldog ditches male models for down-to-earth campaign

Industry

The Drum The Changing role of the CMO

The Drum: The Changing role of the CMO

Our co-founder Diana Ellis-Hill talks to The Drum about how she sees the role of CMOs changing and how it's impacting the way they operate and develop services for the future.

Sports

The Drum Football

The Drum

To grow women's football, stop marketing it like the women's game

Awards

The Drum Awards

Drum Roses

Hertility wins gold for Creative and Chair's Award at Drum Roses

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