A social strategy to sustain Ecovers online brand presence.

The brief

One of those projects with many facets. Ecover needed to unify their social strategy in a playbook, with a supporting toolkit, a suite of original content to put live across their UK socials that set the tone for all markets, and templates to help internal teams create follow up content. A fair bit to do. Working with Social For Good on strategy and Chong Studio on branding, we set to work making creative that teaches consumers how to contribute to a cleaner future for the planet. We produced genuinely useful and wholly entertaining social content in line with the brand tone of voice, all under the campaign umbrella of REFFILLUTION, building attention grabbing posts and conversational strands. One of those projects that's a lot of fun and feels good.


  • Strategy,
  • Ideation,
  • Production,
  • Creative Development,
  • Video Production,
  • Post Production


  • EU playbook and toolkit
  • 24 pieces of original social content
  • Templates for local markets

We are your creative collaborators

If you're interested in working with us, get in touch. We're always on hand and happy to help.